Apple said at the beginning of the year that the company expects drop in sales than earlier this year. Apple reported the downfall of the iPhone and the problems coming to the company in China. Apple is not the only company dealing with falling sales. Even bigger smartphone companies around the world are also upset with the low sales of their smartphones. There has been a lot of buoyancy in the smartphone market in the past few years and now the lack of it has increased the concern of the companies.
Although falling sales in the world have not had a major impact on India’s smartphone market, smartphones are increasingly growing here. It is important to mention here that the worldwide smartphone market is waiting for the implementation of 5G services and it is expected that once the 5G arrives, there will be a buzz in the smartphone market once again.
Smartphone market sales in the year 2018
Last year the smartphone market observed a significant decline. According to an estimate, the shipments of smartphones dropped 4.1 percent to 140 million units in 2018. This is the worst figure so far in terms of shipments growth. Smartphone sales continued to downfall and by the fourth quarter of 2018, this reduced to about 375 million units.
The biggest reason for not having a new feature in the smartphone
Over the past few years, there has been a lot of sales of smartphones worldwide. The result is that in many countries’ smartphone sales have come to a standstill. This is the reason smartphones do not have new features of work, and also why customers avoid purchasing new phones instead of their old phones. Customers believe that when new features are not being given to new phones, then taking a new phone is a waste of money in a way. Changing the smartphone over a long period and rising smartphone prices were the main reason for the drop in sales.
Smartphone sales drop in China
China accounts for 30 percent of the world’s smartphone sales, and it decreased by 10 percent in 2018. China’s smartphone companies have been continuously offering new features to their customers in smartphones, but customers are now screwing up on these new features. However, between this difficulty, China’s four top companies Huawei, Oppo, Vivo, and Xiaomi have increased substantially in the shares. In 2018, the share of these companies reached 78 percent, which was 66 percent in 2017.
The growth of the smartphone market remains in India
While the smartphones sales are decreasing in most countries’ of the world however, growth in the smartphone market in India remains intact. India now holds 10 percent stake in Global Smartphone Market Share. It was about 6 percent 5 years ago from today. In other countries, Indonesia, Korea, and Vietnam, continuous growth can be seen in the smartphone market.
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